FROM: the desk of Forest Vance, owner of FVT Personal Training, Kansas City, MO (Online / Worldwide)

Dear Fellow Over-40 Kettlebell Fan,

If you’d like to:

• Get stronger on your presses, pulls, and hinges with a plan you can follow week to week
• Build muscle with a couple of kettlebells and a little floor space
• Get more out of the bells you already own and know when it’s time to go heavier
• Keep some conditioning in your week while making strength your main focus
• Do it in three 30-minute workouts a week, at home and on your schedule
• Show up stronger for the Winter Warrior Challenge in January 2027

…you’re in the right place.

The first phase of Winter Warrior Prep focused on conditioning. For the next four weeks, we’re changing gears.

A conditioning workout might have you trying to fit more quality work into the same amount of time. In this phase, I want you to walk up to the bell rested and give the next set everything it deserves.

That’s where powerbuilding comes in. You start with heavier, lower-rep work to build strength. Then you use moderate-rep sets to build muscle. You get both kinds of work in the same session, with a clear job for each exercise.

If you’ve been training with us, this is Phase 2. If you’re just finding us, you can start right here and use it as a standalone strength block.

Back in my football days, I built my strength with heavy barbell lifts. I loved that kind of training. After years of doing it, though, my joints were feeling the mileage.

I tried HIIT, circuits, and spin. I could get a good sweat going, but I missed working toward a heavier lift and seeing the muscle that came with it.

Then I started working with kettlebells. With a couple of bells and a plan, I could make strength the priority again. I could train hard in less time and feel better doing it.

I’ve spent more than 20 years coaching and writing programs. One thing I keep coming back to is giving every exercise a job. For these four weeks, that means knowing which sets are there to make you stronger and which are there to help you build muscle.

Take the strict press. Early in the session, while you’re fresh, you work on strong, clean reps and take enough rest to make the next set count. After the main work, you move to moderate-rep assistance exercises and put more work into the muscles that support your lifts.

That’s the idea behind my Hybrid Kettlebell Strength Method. Heavy work comes first, muscle-building work follows, and conditioning plays a supporting role. Over four weeks, you’ll have a specific lift to build toward and a plan for each session along the way.

Here’s What You Get:

• Kettlebell Powerbuilding 2.0, your 28-day plan for the Strength phase of Winter Warrior Prep
• Three workouts a week, about 30 minutes each
• A week-by-week progression for your presses, pulls, and hinges
• Moderate-rep work for your upper and lower body after the main lifts
• A four-week focus on building a stronger strict press
• Three bonus programs you can use during this phase or keep for future training

German Volume Training is built around a simple idea: 10 sets of 10 reps. I adapted that classic muscle-building method for kettlebells so you can put in plenty of quality reps with the bells you already own.

Save this one for after Powerbuilding 2.0, when you’re ready to make building muscle the main focus of your next training block.

$37 value, FREE today with your purchase

Fire and Flow is a warrior-inspired bodyweight program built around 20–30-minute workouts. You’ll work up a sweat, improve flexibility, and build total-body strength with zero equipment.

Pull it out when you’re traveling or want a workout away from the bells.

$29 value, FREE today with your purchase

This is the program that started it all. It combines heavy kettlebell lifts, muscle-building work, and conditioning in a four-week plan.

You’ll see get-ups, clean and presses, front squats, and swings. Run 2.0 first, then come back to the original when you’re ready for another block with a different mix of lifts.

Special launch bonus - $37 value, ONLY available during the sale!

The total of each of these four programs on their own would be $140.

You get all four for just $47 $37, launch week only!

That’s less than the price of one program.

This is Phase 2 of Winter Warrior Challenge prep. It's a live Challenge that starts Monday, November16th.

Run all three experiments for a full 30 days. If you’re not thrilled with your results, email me and I’ll refund every penny. No questions asked.

How many kettlebells will I need?
A couple of bells will get you started. Use your strict press to guide your starting weight. Pick a bell you can press under control and use a heavier bell for lifts you can handle confidently, such as your hinges.

Who is this program for?
I built it for men and women over 40 who are comfortable with basic kettlebell lifts and want a clear plan to build strength and muscle.

Do I need to finish Phase 1 or the original Powerbuilding first?
You can start with 2.0. It picks up after the conditioning phase for those following Winter Warrior Prep and also works on its own.

Can I keep doing conditioning during the strength phase?
Yes. If you’re keeping swings or other conditioning in your week, give yourself enough recovery to come into the next strength session ready to lift.

What if I’m working around an injury?
That depends on the injury and which lifts you can do comfortably. If you’re unsure which movements or loads are appropriate for you, check with your clinician before starting.

I already bought the full 16-week Winter Warrior series. Do I need to buy this too?
Your full-series purchase already includes the Strength phase. Use your existing Winter Warrior access.

Thanks, and take care,

Forest Vance
Master of Science, Human Movement
Kettlebell Coach
Owner, FVT Warrior Wellness
KettlebellBasics.net

P.S. January is close enough that what you do over the next four weeks matters. If you’ve been putting most of your effort into conditioning, now’s your chance to put that same effort into getting stronger. Start with Powerbuilding 2.0 and see what four weeks of focused work can do for your strict press.

P.P.S. Grab Powerbuilding 2.0 this week and I’ll include the original Powerbuilding, Kettlebell German Volume Training, and Fire and Flow. All four are yours for $37.

You’ll receive instant access to the digital programs, including downloadable PDFs and online videos.